Pearl Necklaces By Elise. Our Blog. Designer of pearl necklaces, bracelets, pendants and earrings.

Press Release : 8th September 2010

Subject : Launches “Try It On By Elise”

Elise Compson, the founder and designer of “By Elise”, the retail jewellery company specialising in baroque pearl jewellery announces a major upgrade to her online shopping site www.byelise.com.
“Try It On” (TIO) allows the customer a more realistic interpretation of her range of pearl and gemstone necklaces by superimposing the necklace on a model and then adjusting its position around her neck.
Elise comments “One of the greatest drawbacks to online shopping has always been how to give the customer a more realistic interpretation of how the piece might look to them as they stood in front of a mirror in the comfort of their own home. Our initial strategy was to enable our customer to upload their own image onto our site allowing them then to superimpose a necklace onto their own image -technically feasible but our focus groups strongly advised it was too complex for time restricted clients

All too frequently jewellery is depicted in a series of images which are either so sterile or artistic that they bear little resemblance to reality. To better meet the needs of the customer a series of meetings were held with our customer base in London and around the UK which identified a model image which met the criteria of face-on, hair-up, minimal make-up and more representative of every woman when she looks in the mirror every morning and wishes wistfully……………..”

“Try It On”

Media Enquiries: Peter 01757 633239 / 07774 995395
Web Design: Digital Web Idiom
Biography
Elise Compson launched her jewellery brand “By Elise” in 2002 before founding her first retail outlet a few years later followed by her online store in 2008. Her ever growing reputation for fashion led designer jewellery incorporating style, glamour and originality has been achieved through her “Signature Range” and her “Pearl Gallery” where each item is created by Elise and is unique in its design.

Showroom: 15 Kirkgate, Tadcaster. North Yorkshire LS24 9AQ Customer tel: 01937 835847

www.byelise.com | elise@byelise.com

Just back from the most glorious week in Croatia compliments of John and Annoushka Ayton who had invited us to join them on their most delightful gullet with crew and “cookie” which sailed from Dubrovnik to Split through the most unspoilt coastline imaginable. Annoushka and John were the original founders of Links of London until they formed the most stylish jewellery house in the UK Annoushka two years ago – quite how the conversation avoided designer jewellery was largely due to their four great kids Marina, Ollie, Chloe and Oscar – I admit to being partisan but Godmothers have certain privileges !!! We had a fantastic time – many thanks to you all
We announced the launch of my wholesale range yesterday “The Collection by Elise” and am busy at Burghley this week so will write further next week with the launch of “Try It On”
All love
Elise……..x